About - The Way of Product

Welcome to the product show that is about developing a taste for what “great” looks like

If nobody is talking about your work,

the business isn’t cash-flowing,

and your name isn’t the only thing people think about when thinking about a solution;
Your product isn’t great… yet…

My name is Caden Damiano. I believe great products and services have free word-of-mouth marketing, result in excellent business economics, and are usually a category of “only.”

I believe that product development is a liberal art, meaning you must experience multiple disciplines and perspectives to know how to make something that customers tell their friends about.

The Way of Product is your personal graduate liberal arts education, where I collect as many case studies and perspectives as possible to understand:

How can you manage products and services like a consumer branding expert so you get paying fans and not contract-locked customers with buyer’s remorse?
How can you fine-tune the unit economics of products and services so you can cash flow and self-fund future innovations?
And design experiences that generate feelings of belonging and desire in potential customers.

Why do I keep recording episodes?

“John Doe has decided to step down as head of product.”

In every company I have worked for, at least one product leader has been fired for failing to generate a return on investment from their team.

The average tenure of a product leader is only two years because they fail to motivate their teams to make an impact.

Changing priorities, insane deadlines, a lack of executive preparation and respect from other leaders, and flat-out lying about expectations are rampant in this industry.

Great products come from having fantastic taste. Taste for what:

What do “enough” and “too much” look like?
What does an insight or opportunity look like?
Is something risky or not?
Is something a one-way or two-way door?

Taste is what creates compelling visions, helps you through tough times, picks winning bets, and makes design decisions that generate belonging and desire.

I want to develop great taste.

There is no other way to do it than to do the work and continue training my taste through personal projects and more interviews.

So, I don’t plan on stopping.

The Top Interviews of the Show

Let’s connect! I love chatting about potential collaborations.

Follow me on LinkedIn for:

👉One podcast clip in the morning with guests who are crushing it in their careers

👉And some evening posts to help you think more strategically about your career.

Subscribe and listen to The Way of Product on...

🎧 Apple Podcasts - https://lnkd.in/gkkWQN3F

🎧 Spotify - https://lnkd.in/g8UNCu5A

🎧 Audible - https://lnkd.in/gawG3ipt

How to tune in for the new clips:

📺 Watch the podcast clips - https://lnkd.in/gDNtPuhZ

📲 3 Episode Clips Day on TikTok - https://lnkd.in/g3ESb_yA

Direct all guest and collaboration inquiries to caden@hey.com

To fast-track your inquiry to the top of my , use the code “January752” in your subject line.

Subscribe to The Way of Product

Podcast and opinion column exploring product design and go-to-market execution.

People

Caden Damiano

@cadendamiano

💎 Design and Research @ ProducePay 🎙 Host of the "The Way of Product" Podcast ✍️ Owner of ALQUIMI, a rapid decision-making workshop consultancy